<span style="line-height: 16.5pt; text-align: left; font-size: 10.5pt; font-family: 宋体; ">    双节来临,市民采买忙</span><span style="line-height: 16.5pt; text-align: left; font-size: 10.5pt; font-family: 宋体; ">。</span><span style="line-height: 16.5pt; text-align: left; font-size: 10.5pt; font-family: 宋体; ">9月24日在聚划算与海尔集团旗下品牌统帅联合举行的彩电百万网友定制新品首发活动中,仅开团10分钟，统帅三款个性定制彩电就被网友疯狂抢购了3000台， “个性化定制”从一个个新闻个案，正在逐渐成为市民采买家装家电的途径之一</span><span style="line-height: 16.5pt; text-align: left; font-size: 10.5pt; font-family: 宋体; "> 。 </span><span style="line-height: 16.5pt; text-align: left; font-size: 10.5pt; font-family: 宋体; "> </span> <p class="p0" style="margin-bottom: 5pt; margin-top: 5pt; line-height: 16.5pt; text-align: center; "><img alt="" src="/Upload/News/2012-9-26/201292611341064AB8.jpg" /><br />  </p> <p class="p0" style="margin-bottom:5.0000pt; margin-top:5.0000pt; text-align:left; line-height:16.5000pt; "><span style="font-size: 10.5pt; font-family: 宋体; ">     网友通过预付定金的团购方式，</span><span style="mso-spacerun:'yes'; color:rgb(43,43,43); font-size:10.5000pt; font-family:'宋体'; ">分三个价格梯度，购买人越多价格越便宜，充分展示了草根网友聚合起来的力量,</span><span style="font-size: 10.5pt; font-family: 宋体; "> 10分钟内</span><span style="font-size: 10.5pt; font-family: 宋体; ">统帅LE39PUV3</span><span style="font-size: 10.5pt; font-family: 宋体; "> </span><span style="font-size: 10.5pt; font-family: 宋体; ">39寸LED</span><span style="font-size: 10.5pt; font-family: 宋体; ">便成交了1667台,成交达333万,为此网友节省了116万</span><span style="font-size: 10.5pt; font-family: 宋体; ">。</span><span style="font-size: 10.5pt; font-family: 宋体; ">截止到目前为止,已经累计成交突破1000万</span><span style="font-size: 10.5pt; font-family: 宋体; ">。</span><span style="font-size: 10.5pt; font-family: 宋体; "><o:p></o:p></span></p> <p class="p0" style="margin-bottom:5.0000pt; margin-top:5.0000pt; text-align:left; line-height:16.5000pt; "><span style="font-size: 10.5pt; font-family: 宋体; ">     记者了解到,这三款彩电是8天内通过一百万天猫网友投票决定的,通过对</span><span style="font-size: 10.5pt; font-family: 宋体; ">6项定制点</span><span style="font-size: 10.5pt; font-family: 宋体; ">,</span><span style="font-size: 10.5pt; font-family: 宋体; ">电视尺寸、边框、清晰度、能耗、色彩、接口</span><span style="font-size: 10.5pt; font-family: 宋体; ">进行投票,随后根据投票结果安排生产。</span><span style="font-size: 10.5pt; font-family: 宋体; "><o:p></o:p></span></p> <p class="p0" style="text-indent:26.2500pt; margin-bottom:5.0000pt; margin-top:5.0000pt; text-align:left; line-height:16.5000pt; "><span style="font-size: 10.5pt; font-family: 宋体; ">C2B（消费者驱动企业）定制方式极大的激发了网友的热情，在短短</span><span style="mso-spacerun:'yes'; color:rgb(255,0,0); font-size:10.5000pt; font-family:'宋体'; ">5</span><span style="font-size: 10.5pt; font-family: 宋体; ">小时左右,共有超过万人购买定制的统帅彩电，成交突破</span><span style="mso-spacerun:'yes'; color:rgb(255,0,0); font-size:10.5000pt; font-family:'宋体'; ">2000</span><span style="font-size: 10.5pt; font-family: 宋体; ">万，其中</span><span style="font-size: 10.5pt; font-family: 宋体; ">统帅LE39PUV3 39寸LED</span><span style="font-size: 10.5pt; font-family: 宋体; ">成交</span><span style="mso-spacerun:'yes'; color:rgb(255,0,0); font-size:10.5000pt; font-family:'宋体'; ">5000台</span><span style="font-size: 10.5pt; font-family: 宋体; ">、</span><span style="font-size: 10.5pt; font-family: 宋体; ">统帅LE46PUV1 46寸LED平板彩电</span><span style="font-size: 10.5pt; font-family: 宋体; ">成交</span><span style="mso-spacerun:'yes'; color:rgb(255,0,0); font-size:10.5000pt; font-family:'宋体'; ">2000台</span><span style="font-size: 10.5pt; font-family: 宋体; ">、</span><span style="font-size: 10.5pt; font-family: 宋体; ">统帅LE24KUH1两用显示器</span><span style="font-size: 10.5pt; font-family: 宋体; ">成交</span><span style="mso-spacerun:'yes'; color:rgb(255,0,0); font-size:10.5000pt; font-family:'宋体'; ">1000台</span><span style="font-size: 10.5pt; font-family: 宋体; ">。</span><span style="font-size: 10.5pt; font-family: 宋体; "><o:p></o:p></span></p> <p class="p0" style="margin-bottom:5.0000pt; margin-top:5.0000pt; text-align:left; line-height:16.5000pt; "><span style="font-size: 10.5pt; font-family: 宋体; ">     事实上，</span><span style="font-size: 10.5pt; font-family: 宋体; ">随着家电产品种类的极大丰富，用户的个性化需求也持续增长，</span><span style="font-size: 10.5pt; font-family: 宋体; ">而互联网使得消费者发出自己的声音,需求真正从消费流通领域里面进入到生产制造。</span><span style="font-size: 10.5pt; font-family: 宋体; "><o:p></o:p></span></p> <p class="p0" style="margin-bottom:5.0000pt; margin-top:5.0000pt; text-align:left; line-height:16.5000pt; "><span style="font-size: 10.5pt; font-family: 宋体; ">     作为海尔集团互联网时代定制品牌，统帅通过互联网广泛收集消费者需求，定制预约，随后安排生产和配送，充分整合海尔集团四网优势资源，受到百万网友追捧，同时；通过设计师商品设计和调研，一周时间聚出40万件Super T；通过C2B方式芝华仕沙发3天成交1223万。互联网正在改变我们的生产和生活方式。</span><span style="font-size: 10.5pt; font-family: 宋体; "><o:p></o:p></span></p> <p class="p0" style="margin-bottom:0pt; margin-top:0pt; "><span style="mso-spacerun:'yes'; font-size:10.5000pt; font-family:'宋体'; ">阿里巴巴集团总参谋长曾鸣此前表示,未来的市场一定是消费者驱动的市场,C2B将会是主流,其意义在于商品的客户化,并通过互联网将长尾聚集起来,通过柔性化供应链和物流，实现低成本高质量</span><span style="mso-spacerun:'yes'; font-size:10.5000pt; font-family:'宋体'; ">，真正为消费者解决问题，实现规模化定制</span><span style="mso-spacerun:'yes'; font-size:10.5000pt; font-family:'宋体'; ">。</span></p>